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About Ignition Collective

June 3, 2022
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Group image of Ignition Collective team

Not all marketing is SHOUTY. 

Often, the best work begins quietly, with a talented team and a plan. A plan that goes deeper than photoshoots and taglines. 

We're talking about fundamentals. Foundations. Behind-the-scenes systems that connect all the dots. 

It's not glamorous, but it's crucial to marketing that brings business growth. It's specialist. And not many marketing agencies do it because it's hard. 

We are the experts at the hard part of marketing. Natural problem-solvers, we make sure the processes are perfect before we think about the sexy stuff (which we're excellent at, too, BTW). 

Born as a motorsport and automotive marketing agency in 2013, we honed our skills in the fast-paced, technical, competitive world of racing. This drove us to provide solutions to tight, immovable deadlines and deliver to a high standard on time. Teamwork was the only way to succeed, and creative problem-solving became second nature. All good stuff, right? 

So why should these qualities be limited to motorsport and automotive marketing? 

We realised our approach would add value to businesses from other industries.  

So we grew. Our creativity grew. Our team grew. Our ambitions grew. But not our egos. No. 

We're trusted people doing work we love. And doing it well. 

As an independent agency, we don't hold clients to ransom with heavy retainers. We believe in finding a way of working that suits everyone. And we think that's why so many of our clients have been with us for years.  

It's not about us; it's about you. Your success is what matters.

Extra resources

A person to follow
A book to buy
A prompt
illustration of Laura

About the author:

Guest author:


Laura is your token overachiever. Project managing teams across multiple time zones and successfully communicating with suppliers, sponsors, partners, and colleagues is all in a day's work - Laura takes the 'task' out of multi-tasking and makes it look easy.


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We get stuff done. Sound good?